Dear Friend,

This year has been a significant one for William King Museum of Art (WKMA). After serious exploration, we are happy to say that the Museum will stay in its historic location, and we have begun major improvements to our facility and grounds.

With a variety of exhibits in 2014 including comic book art, the Civil War in Virginia, and Barter Theatre’s artists, we have reached diverse new audiences. We have increased the number of children served to over 10,000 during 2014, through expanding our Van Gogh outreach and field trips. And, in a bold move, we have made admission to the Museum free for every visitor, increasing visitor attendance by 26%!

We have the leadership and vision to make William King Museum of Art stronger and healthier than ever before. The Museum is here to stay, but we cannot do it without you.

The reality is that despite our hard work and success, these are challenging times for museums across the country. Government and foundation support has been steadily shrinking. The only way forward is to build a base of donors who believe in our mission.

Will you make a donation to the Museum today?

Imagine what our community would look like if William King Museum of Art ceased to exist.

• Over 10,000 school children would miss out on our field trips, summer camps, and school programs, and hundreds of those children would have no arts education whatsoever. Due to budget cuts and the increasing demands of testing, one in three children that we serve through our outreach programming does not have an art teacher.

• Important stories, art and craft of this region would remain unknown and undocumented. The people of our region deserve to celebrate this vibrant culture, and we celebrate it with a gallery dedicated to the art and artifacts of the region.

• Regional tourism and our economy would suffer. WKMA is a part of the appeal of the Abingdon area and its reputation as an arts destination. Our galleries draw thousands of visitors each year, who go on to shop, dine, and stay in local hotels and B&Bs. Through programs like the First Thursday gallery crawl, we send hundreds of visitors to other arts organizations and galleries, benefiting the entire community.

• Regional contemporary artists would lose a major source of support and infrastructure. Whether it is showing the works of local artists in the United Company Regional Gallery, showcasing the best contemporary art this region has to offer in our annual From These Hills exhibit, or mentoring student artists, we support the arts community.

• Without WKMA, high-caliber work from other cultures, other countries, and other centuries would not travel to our region. Many people in our region do not have the resources to travel to see this caliber of artwork and cultural history.

When you stop to think about it, our community would be significantly less appealing without WKMA. We are making a positive difference every day, and with your financial gift, William King Museum of Art can continue to serve future generations.

Next year is full of exciting exhibits and events. In 2015 we will highlight the important work of Betsy White on “Backcountry Makers,” and offer a retrospective of the controversial life and art of Marion artist Lucy Herndon Crockett. We will share African art and artifacts on loan from the Virginia Museum of Fine Art. We celebrate the works of renowned fantasy artist Charles Vess in May, and explore the Cosmos in February through the work of 26 regional artists. We need you to make 2015 our best year yet!

Please, make a donation to the Museum today. Your tax-deductible gift of $1,000, $100 or even $50 will support the Museum’s important work. No gift is too small to make a

With our sincere thanks,

William King Museum of Art Board of Trustees and Staff


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